VALOR
Editorial Design, 2022
This project presents the book as a typographic and conceptual compendium on the idea of value. The design draws from classical editorial traditions, using Garamond and refined typographic practices to reinforce its intellectual depth. Every detail—from quotation marks and small caps to layout and paper choice—was carefully considered to create a cohesive, elegant reading experience that invites slow, attentive engagement.
This book offers a broad and in-depth exploration of the concept of value. It also incorporates the author’s own perceptions and reflections, articulating ideas drawn from thinkers across diverse fields of human knowledge. This approach led us to conceive of the work as a compendium — a reference book, even a classic on the subject it explores. From this starting point, we developed a visual response guided by typographic traditions and the aesthetics of historical books, with careful attention to detail through the use of Garamond and a set of styles that revive refined typographic practices.
At this stage, our greatest challenge was to apply this approach consistently: from the use of French quotation marks for citations, to achieving a harmonious relationship between margins and body text; from preserving the author’s entries and concepts through the use of small caps, to the treatment of numbers and dates, and the selection of an appropriate pollen paper. This is a book to be savored in every detail — a book we truly love.
